Wednesday, November 27, 2019

Baseball 2 Essay Research Paper HOW TO free essay sample

Baseball 2 Essay, Research Paper HOW TO Become A PROFESSIONAL BALL PLAYER There are many stairss to be done in order to be a pro baseball participant. You re stating to yourself, What are the odds of me going a pro. Well candidly, non really good. However, there are many stairss you can take to increase your opportunities. If luck falls in your corner, you merely might be one of the few who go onto that degree and go a star, recognized or non. To acquire anyplace in baseball, you must hold the impulse to desire to win. Without this, there is no point to even seek and do it someplace in baseball. Baseball is a athletics that takes a batch of assurance, forbearance, subject, and motive. Therefore, you need the urge interior of you to finish all of the undertakings set Forth for you. Make non worry though, if you feel that you do non hold what it takes to go a baseball player, you can ever work at constructing up this alleged impulse or take the easy, but tiring path out of this life, and merely set your baseball mitt and chiropteran in the cupboard, for good. We will write a custom essay sample on Baseball 2 Essay Research Paper HOW TO or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Or better yet, do non even seek and be a ball participant. The initial procedure begins when you are a kid. This is when you build up your cardinal accomplishments and see even if you like playing ball. It ever helps if you are a natural at this athletics, but if non, you are traveling to hold to pattern extra hard to acquire to the degree of being better than the participants environing you. Even if you are a natural, you must set in excess clip on the side and train to your soap at acquiring better physically and mentally. A good tip is to listen to all of your baseball managers throughout your clip playing ball. Even if what they say sounds like it will non assist you out at all, it likely will. They have been around a batch longer and have seen what works and what does non in relation to training participants. You should besides seek and travel to baseball cantonments. This overall can profit you really much. Besides all the practicing you need to make as a child, you should besides travel to many baseball games merely to watch and pick up tips from the pros, and even small league games. The more you watch, the more you learn. As you get older, you need to acquire more serious about playing ball. That means more preparation, weight lifting, watching pros, etc. The more attempt you put in, the better off you will be. The competition gets harder the older you are. In order to be better than everyone else, you must give all the dedication and clip you have towards baseball. At points in this period of your calling, you are traveling to desire to give up. All you need to make is merely stick in there and give it your best. This is besides the clip when you want your name to acquire about. The more people that know you, the easier it is to acquire lookouts to look at you. Try to set together videotape of you playing in patterns and games. That is one of the best ways to demo how athletic you are. When the tape is complete, direct it around to lookouts and coac Hes to seek and acquire a scholarship to a premier college. One of the cardinal people who can assist you at this point is your high school manager. Normally, they know a batch of people who can come and look at you in action at your high school games. Another of import factor you need to make to acquire a scholarship is to set together a portfolio of your baseball calling and your personal life. If you and your manager direct this out to colleges, it will besides increase your opportunity at acquiring a scholarship. If you do everything right and give it your best, you will stop up with a drive to college. In the instance that you can non draw a scholarship under your belt, do non worry. You can ever walk on to a college squad. The bad portion about that is you have to turn out to the manager that you are worthy of playing for their squad. This is really hard because you have to get down all over on turn outing people that you are a ball participant. The manager will normally review you really much harder because they will be taking a hazard on seting you on the squad. But if you prove to them that you can play, things become a small easier. You still have to play your best, but you re on the squad. Once you have made the college squad, for the following four old ages or nevertheless long you play, you must play to your full potency. This is the clip when the pro lookouts are looking at you and make up ones minding if they want to mention you to teams or non. They will be watching you whether you know it or non. Every individual great drama you make and every mistake you make, they know and they do non bury it. Your college calling is truly what decides if you become a pro or non. The better you do, the easier it is to go a pro. If you can turn out yourself, so you now have realized that you were meant to play ball. All the difficult work you have done has paid off. If you are non one of the lucky people to go the pro, so at least you know you gave it your best. There is truly nil you can make from at that place to go a pro. If you choose to still remain connected to the game, so you can ever seek and go a manager and learn other childs what you know. If you happen to be one of the lucky people who become a pro, so you have succeeded at your ultimate end. All you do from there is play ball and do a batch of money. Who knows, you might go a large star and be the greatest ball participant at that place of all time has been? It all affairs on how difficult you try. From reading this essay, you now know what it takes to go a pro baseball participant. Make non be confused by this essay though, words can merely state you what has to be done to be a pro. It is up to you to really go one. It is a batch harder than it sounds to be a pro, but it is possible. You have to larn the political relations of baseball and take the right waies to give you this calling. It all comes down to one inquiry ; Do you have what it takes to be a pro. No 1 can state you that answer. It is up to you to calculate it out. 31c

Sunday, November 24, 2019

Afghan Communism and Soviet Intervention

Afghan Communism and Soviet Intervention The purpose of this paper is to get a better perspective and understanding of Afghan communism and the Soviet intervention by critically analyzing the communism ideology and how it aided the Soviet Union to join the war in Afghanistan. Communism as an ideology was by extent borrowed from the Marxist philosophy.Advertising We will write a custom critical writing sample on Afghan Communism and Soviet Intervention specifically for you for only $16.05 $11/page Learn More Communism by large and far is both a political and economic doctrine that advocated for public ownership and control of major facets of production, thus becoming a form of socialism. This way of thinking came about as a means to counter the American ideology of capitalism, which was seen to entail cut throat competition that further empowered the policy of having private property. To help us grasp the idea of Afghan communism, it is critical to have an understanding of her history. 0ver the year s, Afghanistan was under a monarch rule. Mohammed Zahir Shar was the king until July 17th, 1973 when he was ousted by his brother in-law and cousin, general Daoud Khan who brought an end to the monarch rule and led to the formation of the republic of Afghanistan. In 1979, a group of leftist led by Nur Mohammed Taraki, Kamal Barbrak and Amin Hafizullar organized a coup d’Ã ©tat. After the former government was withdrawn, Taraki became the new president while the post of the prime minister was given to Hafizullah. As for Kamal, he sought exile in Moscow. Taraki went to Moscow to meet Leonid Brezhnev, the president. Brezhnev advised him to do away with his Prime Minister Hafizulla, but among his security details a guard who was Hafizulla agent and reported the matter to Amin Hafizulla. Nur Mohammed summoned Amin who agreed to the summons on the pre-condition that his safety was to be guaranteed by the Soviet government through its ambassador. The Soviet embassy agreed to provid e Amin with security. Having been forewarned, Amin used the palace guards to take Tariki hostage and assumed leadership of the country. Tariki died shortly of undisclosed illness. Under Amin’s rule the soviet wanted to put their troops in Afghanistan in anticipation of the American invasion of Iran much to Amin’s willingness. Eventually, the soviet invaded Afghanistan through paratroopers and killed Amin. These led to the occupation of Afghanistan by the Soviet Union. The death of Amin paved way for Babrak Karmal to take over the leadership mantle as the head of Afghanistan’s government.Advertising Looking for critical writing on political sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More The government led by Babrak suffered a series of splits which prompted the Soviets to seek Babrak’s replacement with Mohammed Najibullah who was by then the head of the PDPA. Babrak took a conceited role in enga ging the Soviets. He eventually succeeded in taking power from Babrak Karmal. The civil war within Afghanistan was felt beyond the boundaries of Afghanistan. The civil war prompted peace talks in Geneva. As a solution for the continued conflict, the Geneva talks came up with a 9 moth timeline that would see the withdrawal of troops from the troubled Pakistan. These led to the creation of a neutral state of Afghanistan and allowed for Afghan refugees to come back to their country. The agreement between the faction groups was to be guaranteed by the Soviet Union and the United States. By 15th February 1989, the last of Soviet troops had withdrawn as stipulated by the agreement schedule. However, the withdrawal did not bring either lasting peace or lessen the resentment from most Afghans and so Afghanistan plunged from one civil war to another. From the analyzed history, it is important to mention that through the invasion of Afghanistan it led to speedy adoption of communism through a ssimilation or imposition. The effect was tremendous and far- reaching as it led to a ten year civil war between the soviet troops and the Afghan guerillas or the Mujahedeen. The war escalated to a holy war (jihad) and served as a rallying force for many Muslims who were drawn from across the Muslim world to fight on the side of the guerillas. Reports based on the 9/11 commission reveals that most schools, mosques and some boarding houses were used for the purpose of recruiting youths for the jihad across the world including the United States. The ultimate result of Afghan communism, as identified by Bradsher, (2001) was the rise of more violent movements that were first aided by Britain, America and the republic of Saudi Arabia, but down the line, the friendship between these nations deteriorated and the situation graduated to terrorism. The ideology leveled by the soviet to the Afghan people lost a sense of direction when the Soviet Union collapsed. However, this did not mean the end of radical socialism, but in effect; it brought in a new wave of communism from the wide known economic point of view to a more political idealism that was now headed by the KGB. The Soviet Union had failed in its quest to spread their ideology which had also impacted on their economy negatively.Advertising We will write a custom critical writing sample on Afghan Communism and Soviet Intervention specifically for you for only $16.05 $11/page Learn More Communism had to change its face and this was brought to play by Yuri Andropov who took over the reigns of the KGB in 1967. This branch of the Russian security service was transformed to become an independent, fully fledged unit within the Soviet State. Yuri Andropov also championed the financing activities for various uprisings in Europe, the Middle East and in Africa. These uprisings were initially started as student uprisings especially in northern Europe and in the Middle East. Yuri used a different a pproach; that of business, especially in oil which was meant to cut of the west especially America that depended on oil products imported from the oil rich gulf-region. He was also pro-active in the formation of a group of young Muslim fundamentalist from the various Islamic countries who resided in America as either students or workers. Some of this recruits assisted to form the Muslim brotherhood movement. What remains as the most controversial point in Afghan communism is the fact that the rise of Islamism militias lies squarely on both the infiltration by either the KGB or the CIA, with both parties rooting for their interest within Afghanistan and Pakistan. This is supported by the reports of personalities such as Gulbuddin Hekmatyar, a sympathizer and also a pro-active associate of the communist regime in Kabul. The most shocking analysis about Gulbuddin Hekmatyar is how he ended up becoming an operative of the Pakistan ISI and even getting both financial and weapons from Amer ica in aid of the Taliban in the 1980s, despite being known for his support for the terrorist and his affiliation to militias in Iran. Others have suggested that this could only have been possible through the infiltration of the CIA by KGB. Others have argued that the CIA lacked the intelligence to have foreseen the consequence of their involvement with these individuals who mostly tried to use the resources’ of the United States to expound on their agenda. However, it is important to mention that not all socialist ideologists have contributed to this radical wave of violence; rather, it is the extremist side that has led to the formation on internal self-grown terrorists who are affiliated to these extremists.Advertising Looking for critical writing on political sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More To enhance this knowledge, it is critical to look at how the Taliban came to be. Taliban was established by Mullah Omar who was joined in 1984 by Osama bin Laden in Pakistan and took part in the 1987 battle. In autumn, of 1989 Bin Laden’s mentor, Massud, was assassinated and he took the reigns of al-Qaayd. Osama sent most of the fighters at home and abandoned his base in the frontier town of Peshawar in the pretext that Saudi Arabia had issued a decree for his death. By 1991, still the communists’ regime controlled and governed Kabul and when matters started to take shape in the Soviet Central Asia, Bin Laden changed his focus and apparent interests in destabilizing the Russian ideology and control to targeting pro-American governments’ supporters in Africa, and Europe. Bin Laden only returned to Afghanistan through the invitation of Hikmatyar in 1996 to join him and also as a refugee, but to his shock, most of his allies had shifted together with the communist generals to Mullah Omar’s camp. He also followed suit. All through the post-Soviet era, Russia misled the Afghan government of Burhanuddin Rabbani (1992-2001), of loyal support whereas most of its former commanders paid tribute to Hikmatyar. Reference Bradsher, H., S. (2001). Afghan Communism and Soviet Intervention. New Edition. New York: Oxford University Press, 2001.

Thursday, November 21, 2019

1.Examine the organisational context of your organisation, Essay

1.Examine the organisational context of your organisation, particularly its stakeholders and organisational culture. What are the key issues which enable and c - Essay Example Pepsi Inc’s overÐ °ll mission is to increÐ °se its shÐ °reholders investment. It does so by offering quÐ °lity products thÐ °t Ð °re sÐ °fe, wholesome, economicÐ °lly efficient Ð °nd environmentÐ °lly sound. It requires Ð °n orgÐ °nizÐ °tion Ð °nd working environment thÐ °t Ð °ttrÐ °cts the best people, fully develops Ð °nd chÐ °llenges their tÐ °lents, encourÐ °ges free Ð °nd spirited collÐ °borÐ °tion Ð °nd mÐ °intÐ °ins the highest stÐ °ndÐ °rds of integrity. Stakeholders are generally defined as any individuals or organizations who have the ability to directly or indirectly affect or are affected by the operations of a program. (WÐ °nous, Reichers, MÐ °lik, 2004) In Pepsi Inc there are two main distinctions concerning the type of stakeholder: internal and external. Internal stakeholders are typically all employees, and might include specific groups such as agency managers; program managers; front-line supervisors; direct-service employees; subject matter experts or occupational specialists; and evaluation, planning, and budgeting staff. External stakeholders are individuals or groups outside the organization that regularly exercise actions that can promote, inhibit, or change the operations of the organization. Types of external stakeholders who might participate include: elected officials, interest groups, union representatives, the media, customers, and citizens. Powerful externÐ °l stÐ °keholders Ð °re cÐ °pÐ °ble of dominÐ ° ting Ð °n orgÐ °nisÐ °tion’s strÐ °tegy. It is importÐ °nt to Ð °scertÐ °in eÐ °ch stÐ °keholder’s level of interest concerning the orgÐ °nisÐ °tionÐ °l purposes Ð °nd strÐ °tegic choices, Ð °nd the level of power they yield. Implementing Ð ° stÐ °keholder mÐ °pping mÐ °trix provides Ð °n insight into this, which in turn fÐ °cilitÐ °tes the understÐ °nding of Pepsi Inc’s politicÐ °l priorities. Pepsi Inc brÐ °nd nÐ °mes Ð °re Ð °mong the best-known Ð °nd most respected in the world. Some of the Pepsi Inc brÐ °nd nÐ °mes Ð °re 100 yeÐ °rs old, but the corporÐ °tion is relÐ °tively

Wednesday, November 20, 2019

Accepted Accounting Principles related to Health Care Essay - 1

Accepted Accounting Principles related to Health Care - Essay Example Inother words, it separates the business from its owners and treats it as an economic unit. Only assets, liabilities, and owners equity related to the group or organization are on one financial statement. If there are sub entities, the financial records of these entities are maintained separately. The second principle is the going - concern concept which is a presumption that the group or organization will be running in the future and will not be liquidated in the next 12 months. It is a very concept in case of healthcare business because hospitals, nursing homes, etc. which do not intend to stay in business the net realizable value of the asset may be not ascertained and could be sold at a much higher price than they worth at the moment of sale. The third principle is the matching principle which is a combination of cash accounting and accrual accounting. The matching principle and cash accounting states that revenue or expenses are recognized only when the organization receives cash or pays cash. For example, medical equipments are recognized in the books of accounts only when the cash is paid out in entirety. The problem therefore is, all transactions that are not done on a cash basis and not done in the same accounting year are not recognized which gives a deceptive picture of what actually occurred a respective accounting year. On the other hand, when accrual accounting is done this gives the actual as to what occurred in that year. An example of this is if an organization provides care for a patient but does not receive reimbursement until the following year but the funds will be documented on the year the patient was cared for. The fourth principle is known as the historical cost principle and states that the cost of a resource is what the organization pays to receive the economic need. Historical cost does not reflect the current market valuation of the asset. Therefore the problem with the cost principle for example is if a hospital pays twenty

Sunday, November 17, 2019

Social, Political, and Organizational Factors Essay

Social, Political, and Organizational Factors - Essay Example Though Hispanics constitute the major ethnic minority populace in the US, they have no access to health care provisions, and appropriate healthcare system In this regard, two important factors are to be considered (1). Hispanics are less expected to search for and obtain health-care services and system, which might donate to their inferior health status and high rates of mortality and morbidity (2). To evaluate dissimilarities in access to the most appropriate health-care facilities and precautionary services among non-Hispanics and Hispanics, with CDC examined 2001--2002 information from Behavioral Risk Feature Surveillance Scheme (BRFSS) surveys. 2. Briefly discuss the social and political influences behind this disparity. Does this population have one or more of the risk factors that Shi and Stevens (2010) identify? Offer evidence that supports your assertions. Social and political factors affect Hispanic’s admittance to preventive services as well as the major influences behind the disparity. Disparities in making use of various preventive services by ethnic or racial characteristics have been recognized; minority inhabitants, such as Hispanics, are less expected than non-Hispanics in getting preventive services. This report reveals that these disparities in access to screening practices and health-care among Hispanics and non-Hispanics still persist. Shi and Stevens (2010), identify that population as a whole have one or more risk factors. The health of a population is affected by its economic and social circumstances and the health care services it obtains. On an average, the socioeconomic position of Hispanics in the US is significantly lower than that of non-Hispanic whites. Hispanics also face various barriers in obtaining health care services of extremely high quality. Some of these obstacles occur due to their low socioecono mic position; others obstacle are due to various specific aspects of the Hispanic

Friday, November 15, 2019

Operating A Car Wash Services Center Marketing Essay

Operating A Car Wash Services Center Marketing Essay Financing to the amount of  £25000 is required to fund the purchasing of the required equipment, machinery and consumables for the business daily activities. Maxim has already identified suitable premises for this venture, as well as having negotiated a renting agreement with the owner Maxim car wash aims to be a premier car wash business serving the West Midlands. Maxim car wash is an expansion of Maxim Repairs, owned by Bob Ryan. Maxim Repairs had been in market for the past several years and has a good market reputation due to the quality of standards maintained at Maxim. Maxim Cars intends to provide its customers exterior car washing, interior cleaning, and car detailing. Maxim Cars has few competitors in a growing market that are trying to offer a quality service but at a very higher rate. Maxim Cars has planned to target individual car owners and leasers, car dealerships and local business community. Being in the center of a business hub, Maxim aims to fascinate the local businesses in the vicinity that have company cars and would need them washed regularly. However, Maxim will target at the most advantageous option i.e. the six different car dealerships that operate in the area. The marketplace of Maxim is characterized by broad ethnic and economic diversity. In order to make the most of these demographic factors and focus on the inimitable demands each group asks of the market, the facility will incorporate both a full-service tunnel operation (for those who wish to allow the service team to clean their car) and a self-service facility (for those who wish to take a more lively role in their cars maintenance). Additionally, Maxim plans to provide an automatic dryer system (Eclipse) designed by the business itself for each self-service bay, which will increase customer liking by eliminating the need to hand dry an automobile after washing. Automatic dryers are a new and effective market modernization which currently exists in only one other car wash operation in the region. Maxims ability to offer a worthwhile service, both in terms of the actual washing as well as customer service is all based on the ability to find the finest employees. Hiring the best employees is cost efficient because it decreases HR costs related with turnover and other employee costs. Hiring the top employees and making sure that they are well taken care of ensures that they in turn take care of the customers. Studies prove that a happy employee is far more likely to provide the utmost level of customer service in contrast to an employee who is not happy and feels that they are being taken advantage of. The strength of Bobs experience is Maxims competitive edge as well as a major asset. Bob has been involved in the car repair business for the last seventeen years. Bob has worked his way through the industry and has been the proprietor of the business. Before this venture, Bob received his MBA from London School of Business and Finance. With a significant time span invested in the community, Bob has generated significant value as a fair, active member of the community. Lastly, Maxim will be able to leverage several of the Bobs for his business expertise. Business Description: Maxim Car wash will be operated by Bob Ryan, who had been serving the West Midlands area with a car repair and a sale/purchase business named as Maxim Cars for over 17 years. Bob will be leveraging the incredible goodwill of its relationship with the dealers in West Midlands and nearest purlieu and the brand appreciation of the Maxim Cars name to quickly gain market penetration. 2.1 Objective The objective of Maxim Car Wash is to offer high-quality services in an efficient, effective and economical manner. This is the key to Maxims success which also differentiates the business from its existing competitors in the market. 2.2  Mission   Maxims mission is to be a  premier  quality car wash service for the residents and business owner in West Midlands.à ¢Ã¢â€š ¬Ã‚ ¯ Bob  will strive to keep employees  devoted  and in high  morale  to ensure customer satisfaction.   2.3 Business Strategy Maxim will be the only exclusive hand car wash in the West Midlands and estimates their market share on 25%.   It is assumed that Maxim will achieve a 90% gross margin and 12% net margin after the first year, and a 21% net margin after year three.   The business will reach a yearly net profit of  £4000 by year three. 2.4 Sales Forecast Year 1 Year 2 Year 3 Sales Individuals  £76,086  £123,033  £165,662 Businesses  £6,431  £8,776  £9,988 Total Sales  £82,517  £131,809  £175,650 Direct Cost of Sales Year 1 Year 2 Year 3 Individuals  £3,804  £6,152  £8,283 Businesses  £322  £439  £499 Subtotal Direct Cost of Sales  £4,126  £6,590  £8,783 2.5 Development Impact   The business, at this phase; has no employment equity plan  and skills development plan  but such a plan will be drafted in future.  Ã‚   An employment equity plan will be drafted following the Department of  Labors  Requirements.  Ã‚   The Department of  Labor  necessitates  that an employment equity plan should cover the following  Ã‚   Issues:   Goals for every year;  Ã‚   Affirmative action measures that will be employed;  Ã‚   numerical goals to reach this;  Ã‚   timetables and strategies  Ã‚   the  duration of the plan (not shorter than  6 months  or longer than 5 years);  Ã‚   Methodologies  that will be used to monitor and evaluate the implementation of the plan;  Ã‚   Procedures  to solve disputes about the plan; and  Ã‚   People liable for implementing the plan A skills development plan, adhering to the following steps, must be drafted:   Step 1: Determining what skills are required in the business.   Step 2: Ascertain if the employees have the necessary skills required.   Step 3: Training  employees for skills lacked by them   2.6 Legal Considerations Agreements Bob has rent the location nearest to Maxim repairs; the rent has been negotiated and will be  £899 per month. Maxim will be entailing the services of a contracting company to convert the use of the facility and to improve the customer waiting room facilities as it was previously used as a quick stop automobile service shop which has been agreed at  £3000 including all equipment. Legal arrangements have been negotiated with six different car dealerships operating within a five-mile radius which will require car washing services for the various fleets. Maxim will offer them all services at a pre-agreed fixed price. Business Opportunities: 3.1 Potential Customers and Geographical Area Maxim Cars has planned to target individual car owners and leasers, car dealerships and local business community. The surrounding area is quite prosperous and consists of rich families. Majority of the residents earn an average income of over  £85,000 a year. Consequently, they have nice cars and want them to look amusing. 3.2 Business Competitors Currently, Maxim has few competitors in a rising market. The application of the Porters Five Forces Model would make the picture clearer. 3.2.1 Porters FIVE FORCES MODEL Rivalry: Considering the current market, Maxim has few competitors which ultimately mean that Maxim is facing very little competition from its rivals. Since Maxim had been operating in the industry from the past 17 years and has a good corporate image, this would facilitate the launch of Maxim Car Wash and would place the business into a better position to compete against its rivals. Threat of Substitutes: The threat of substitutes is very petite in this situation. This is because the majority of target consumers are rich, less price sensitive, hence would not be willing to switch due to trivial cost differences. Moreover, Maxim would be providing free pick and drop service of the cars to their clients to make the business more viable. Bargaining Power of Customers: The fact that Maxim has planned to target a rich portfolio of consumers, it is highly unlikely that they would exercise their bargaining power. Furthermore, Maxim has made a legal arrangement with five different car dealers which would require car washing services for a various fleet of cars at a pre-agreed fixed price. This would secure a large chunk of revenue for Maxim Cars. Bargaining Power of Suppliers: In order to prevent the suppliers from exercising their powers over the business, Bob has made a three year renewable contract with all of his suppliers. Threat of New Entrants: The threat of new entrants is particularly low for Maxim Cars. This is because Bob has been operating in the industry from the past 17 years and has built good brand equity and a large number of loyal customers. 3.3  SWOT  Analysis   Strengths, weaknesses, opportunities, and threats relevant to  Maxim Cars  are listed in the table below:   STRENGTHS The  chosen  premises are well suited for the business activities.   Native  clients can provide a  huge  amount of repeat-business.   The  region  in which the business will ideally be located has volumes of traffic.   The labor  component  of the business is not high.   The entrepreneurs practical  know-how  in business management.   WEAKNESSES Finance  is required for starting and operating the business.   Bad weather  can  cause a slump in demand. OPPORTUNITIES Additional  services can be included in the service range or arrangements made with other services providers. The entrepreneur anticipates  obtaining  a contract from the government garage.   A huge number and variety of clients can be served.   Support shown by car dealers in the  purlieu   The enlargement of the business.   THREATS Competitors in the vicinity.   3.4 Critical Success Factors   Critical success factors pertinent to the key areas of the business are as follows:   KEY AREAS CRITICAL FACTORS Marketing High sales volume will be critical to making profits.   Maxim must seek to obtain a critical mass of clients to ensure profitability.   Gross margins  should  be  sound  and impact favorably on the bottom-line.   Production Capacity utilization will  progress  with the expansion of the services offered. Quality  standards are high and attract  repeat-business.   Service Delivery Capacity utilization must be  optimum.   The level of service exceeds customer  anticipation.   Delivery times in terms of finishing a car wash are  quicker.   Finances Credit  will  not  be provided to customers. The financials of the business will be  managed  well.   All the transactions will be  traced  and an accounting firm will be  hired  to help with the financial and tax management of the business.   3.5 RISK AND ISSUES Specific risks that Maxim faces include the risks of loss of customer, fast growth and liquidity, and tax management. These risks may all have the effect of loss of reputation, loss of business, debt, and bankruptcy in an extreme case. Maxim will have the following strategies in place to mitigate these risks: Providing first-rate service to ensure continued customer support as well as providing customer interaction mechanisms to measure satisfaction and suggestions, e.g. a suggestion box. Fast growth gives rise to the risk of running into cash flow problems. The business will obtain the services of a financial advisor to help them manage growth and liquidity. The business will seek help from a certified tax accountant to avoid running a tax risk. Marketing Strategy: 4.1 Market segmentation We are extremely privileged that our service is not limited to a specific segment or group of the market. In our market area alone, there are nearly 400,000 automobiles, or an average 0.8 automobiles per person. Luxury car owner: Maxim will focus on this segment for their premium hand wash service.   Luxury car owner takes vanity in their cars and would probably become systematic customers over time. Cost conscious car owner: Although Maxim will not focus on this segment; there are low-priced options available for those who just want an exterior quick wash.   The core service for this segment will be the Quick Wash serve, which is the low-cost service. Dealerships: The dealerships in the area will establish a large portion of the segmentation cake.   Dealerships would want to keep their fleet of cars shimmering and spotless and Maxim hopes to fulfill that need. Local businesses: Several local businesses have company cars that need to be washed frequently.   Maxim will target these businesses and give them the choice to get discounts for regular washes. Figure 1: Market Segmentation 4.2 Benefits of Service to the Market Segment Maxim will provide the only full service facility within the market area. Moreover, the water reclamation system will provide an environmentally safe means for the customers to clean their cars. This is entirely different from residential car washing, where untreated wash water fills storm drains and ultimately empties into the waterways. 4.3 Advertising and Pricing Policies The car wash will cost  Ã‚ £10.00. It will involve a full exterior vehicle wash, as well as an interior service to include vacuuming, window cleaning, and dashboard cleaning. We have investigated all available advertising mediums. After detailed consultations with a myriad of car wash operators in the area, we have decided to utilize the advantages of a variety of mediums. Primarily, Maxim will utilize cable television and radio spots, combining with newspaper advertisements, to announce the Grand Opening. Direct mail coupons will also be used to increase consumer awareness of Maxims existence. Furthermore, we will work cross promotions with businesses in the area as a means to tap the client base they have established. Flyers and business cards: Flyers promoting  the services, as well as specials, will be  circulated  along with business  cards  to clients.  Ã‚  These items will invite clients to request services from  Maxim Cars as well as giving them a  hint  of what the business has to offer at which prices.  Ã‚  Flyers will be  dropped  in mailboxes as well as in parked vehicles windshield wipers.  Ã‚   Personal/direct Selling: The entrepreneur has already started visiting potential clients to collect letters of  intent. These potential clients are now  aware of the business and may provide word-of-mouth  promotion  concerning  the business when it opens.  Ã‚   Newspaper advertisements: The owner intends to place advertisements in  several  local newspapers.   4.4  Sales Strategy Maxim will offer discounts and special offers on Mondays to Wednesdays in order to enhance sales on those days. Bob will try to convince the business owner in the purlieu to sign contracts with rewarding benefits, and thus try to sell directly to businesses. 4.5 Sales Projections Maxim has projected to wash 5550 cars during the first year of business. 4.6 Target Market Segment Strategy After doing a thorough market research, Bob has found that Mondays, Tuesdays and Wednesdays are the sluggish days for a car wash.   This could be due to the fact that various people wash their cars before they leave for a weekend away, afterward they return for a weekend away or merely has more time for things like washing the car during the weekend.   To pawn this effect, Maxim will target cost conscious customers during these days, by offering specials and discounts on Mondays to Wednesdays. 4.7 Customer Analysis   Maxims  customer base will be made up of local residents, people who pass through the area, car dealerships, taxi operators and others.  Ã‚   The following is the business customer analysis as provided by  Bob: Car  hires  agencies need cars cleaned  regularly.   Garages and workshops often want to clean customers car after they have  repaired  and may not have the facilities themselves.  Ã‚   Second-hand car dealers will want a car to look  impeccable  before they try and sell it.   Elderly or disabled  people  would usually prefer to have someone else wash their car.   Owners of classic or vintage cars could be very loyal customers if  Maxim  proves  that  it  can  do  a caring, quality job on their vehicles.   Taxi drivers Government vehicles for  instance  police and hospital (ambulance) vehicles.   4.8 Customers Buying Habits In discussion with hundreds of people in our target area over the past one year, Maxim has determined there is a massive need for a car wash facility in this region. Currently, there is not a car wash facility within a 6.5 mile radius of the proposed site, and the proposal has received enormous support from both civic and government groups in the target market. Business Operations : 5.1 Operations Maxim Car Wash is environmental friendly business, and has concerns over minimizing the impact on the environment in terms of energy consumed; water used, and waste output. All the chemicals are biodegradable, so that they break down naturally and hence the environment remains safe. The production process of Maxim as a whole consists of obtaining input materials, receiving customer cars for service, usage of the raw materials to wash, clean and vacuum cars, polishing the cars, and handing the car back to the client. Raw materials are used in the form of water, car shampoo, polish, and chamois products. Cars will be washed with soaps and materials specially designed for them to avoid scratches on the surface. A diagrammatic exposition of the process followed by Maxim is as follows: Figure 2: Critical levels in the service delivery process involves using best quality input products designed for automobiles, tailored with the customers service requirement, and fast service times. 5.2 Services Offered Car Washing Interior Cleaning Car Detailing 5.3 Personnel Maxim is considering making two teams headed by one full time car wash/detail expert and one part-time car wash specialist. Rotation of team members would be done on weekends and other peak times to manage the customer load. Extensive training would be given to all washers and detailers as to reduce all cushions of inefficiencies and providing the best quality and service at all times. Bob will hire an experienced manager for Maxim Car wash who would be responsible for all matters in the absence of Bob. The proposed organogram of the business operations for the first year is as follows: Figure 3: All employees will be encouraged to work with the business in the long term perspective and to deliver the best performance by the provision of being in a pleasant working environment, job satisfaction and market-related salaries. 5.4 Staffing/Training The size of staff is dependent upon time of day, day of the week, and weather conditions. During traditional peak wash periods, four full time wash experts employees and three part time wash experts will be scheduled to work. During traditional off-peak times four full time wash experts and one part time wash expert will be scheduled to work. Maxim will remain elastic in the staffing policy in order to meet customer demands and most efficiently make use of the employees. The employee handbook will make certain that each employee understands the significance and applicability of a varied and flexible scheduling process. The plan is to ensure that each employee receives the training essential to be skillful in their assigned tasks. The training program will center on improving the employees operational understanding of the business as well as their interpersonal skills. The program is designed to ensure that the employee-customer relations are as optimistic as possible. Initially, the company will be run solely by Bob. However, after six months a supervisor/manager may be hired to assist with the day to day operations and maintenance. The aim is to develop management from within the company, thereby assuring that optimistic management policies and practices are sustained. Additionally, the policy of hiring from within provides Maxim a means to recognize outstanding work performance and to develop a solid management team critical to The Maxims success. Technology: Through continuous research and development Maxim has led to new technologies and services including Unityà ¢Ã¢â‚¬Å¾Ã‚ ¢ chemical system and innovative products like Hot Shine ® Carnauba Shield that gives a long lasting shine to the car in no extra time. Its growth has been amplified by investing in the best technology available, resulting in cleaner cars with an even deeper and richer shine. Maxim aims to use energy efficient advanced water reclamation system to conserve water usage and to reduce discharge concerns or meet actual standards or regulations. Thus, the amount of water needed to clean each car would be minimized. 6.1 Automatic Dryer System The Eclipse, an automatic dryer system which produces maximum output capacity of drying 40 cars per hour, more than any other equipment available in the market today.  Ã‚  The Eclipse computer precisely determines the length and width of each vehicle as it enters, from the smallest cars to the long pickups to be safely dried. It has a simple design which allows for only five moving components, adding to its longevity and minimal down time a feature that is unmatched in the industry. The Eclipse is also more visually attractive than ground-mounted machines, and the wall-mounted frame provides an open, spacious bay, creating more attraction for customers. The Eclipse onboard dryer is a system which is fully programmable and offers three efficient turbines running at 3600 rpm for high volume, velocity and maximum air flow.  It also uses less energy to operate, since no conveyor system is necessary for the Eclipse. 6.2 Wheel Scrubber This feature will allow the customers to choose which type of wheel cleaning they prefer. This will increase the cleaning revenue in less time with this online system available in friction and touch free options. The wheel brush cleans the tires and all wheel outer faces when the friction option is chosen. For those customers who prefer touch free, Maxim can also offer that choice, improving tire and wheel quality, again adding to the revenue and satisfying another customer. 6.3 Tire Shine Applicator Tire shine is an upgrade that our customers can opt to give that freshly-washed, shiny, finished look to their tires. Its the last touch for particular customers who want their vehicle sparkling from top to bottom. 7. Finances: 7.1 Financial Plan Following are the projections of Maxims Financial Plan. Bob will finance the start-up expenses of Maxim, with a  £25000 investment from his personal funds, and growth will be financed by cash flow.   This will implicate a slow initial growth for the company, but Bob is reluctant to involve investors from outside and is concerned to exercise his control only over the direction of the company. Fixed monthly costs for Maxim are estimated to be approximately  £1,500, and break even monthly units are 304 units per month. 7.2 Statement of Comprehensive Income Year 1 Year 2 Year 3 Totals Potential Unit Sales 4800 5430 6100 16330 Average price per unit  £ 10.00  £ 11.00  £ 12.00 Potential Sales (turnover)  £ 48,000.00  £ 59,730.00  £ 73,200.00  £ 212,435.60 Unit costs  £ 5.80  £ 6.10  £ 6.80 Cost of Sales  £ 27,840.00  £ 33,123.00  £ 41,480.00  £ 114,257.60 Gross Profit  £ 20,160.00  £ 26,607.00  £ 31,720.00  £ 98,178.00 Operating Costs  £ 1,000.00  £ 1,090.00  £ 1,200.00 Net Profit before tax  £ 19,160.00  £ 25,517.00  £ 30,520.00  £ 85,888.00 7.3 Cash Flow Statement Year 1 Year 2 Year 3 Opening Balance 15000 17914 21414 Cash received: Cash sales 14500 18000 21200 Interest 1900 1800 1500 Sundries 864 720 1150 Total cash received 17264 20520 23850 Cash Purchases: Stock purchases 6000 11880 10380 Other creditors 2300 3900 6000 Operating costs 1000 1090 1200 Capital 5000 150 150 Other 50 0 100 Total cash payment 14350 17020 17830 Cash Increase/Decrease 2914 3500 6020 Closing Balance 17914 21414 27434 7.4 Statement of Financial Position Year 1 Year 2 Year 3 Assets Current Assets  £ 8,850.00  £ 10,287.00  £ 11,440.00 Cash  £ 3,650.00  £ 4,234.00  £ 4,700.00 Inventory  £ 1,000.00  £ 1,160.00  £ 1,287.00 Accounts receivable  £ 3,400.00  £ 3,961.00  £ 4,400.00 Provision for income tax  £ 800.00  £ 932.00  £ 1,053.00 Fixed Assets  £ 21,300.00  £ 24,860.00  £ 27,605.00 Machine  £ 5,000.00  £ 5,890.00  £ 6,500.00 Equipment  £ 6,700.00  £ 7,800.00  £ 8,658.00 Vehicle  £ 6,300.00  £ 7,340.00  £ 8,147.00 Trademark  £ 1,400.00  £ 1,630.00  £ 1,800.00 Goodwill  £ 1,900.00  £ 2,200.00  £ 2,500.00 Total Assets  £ 30,150.00  £ 35,147.00  £ 39,045.00 Liabilities and Equity Current liabilities  £ 2,990.00  £ 4,375.00  £ 4,777.00 Accounts payable (income tax)  £ 1,715.00  £ 2,990.00  £ 3,139.00 Creditors  £ 1,275.00  £ 1,385.00  £ 1,638.00 Long-term liabilities  £ 27,160.00  £ 30,772.00  £ 34,268.00 Bank Loan  £ 18,824.00  £ 23,430.00  £ 27,625.00 Vehicle  £ 8,336.00  £ 7,342.00  £ 6,643.00 Total Liabilities and Owners Equity  £ 30,150.00  £ 35,147.00  £ 39,045.00 Future Expansion Plan: The following is Mr. Bobs plans for future growth: Im planning to buy a bigger and much better place than the one Ill be using currently. Ill be making maximum profit because I wont be paying rent there since I would own the property. Im going to make a Bigger and better car wash than my first one in terms of development. This area will be able to handle more cars on the washing bay and on the drying bay. It will be much more feasible for a carwash business than my initial one. Ill be able to introduce new businesses into the market that would be ideal for my carwash. Businesses that would give people a reason to come to my carwash even when its raining; businesses like a Fast Food Franchise. Now introducing a business like this to my expansion area would contribute greatly to the Success of my carwash in West Midlands. From then, Im planning to expand to other developing and well developed towns or cities and to other areas in the United Kingdom. I want to be one of the people who contribute a lot to the growth and development of En gland. Please note that this is not just a dream; I believe that it is my determination and my gift from God, because its my passion. I am very blessed and richly gifted business wise. I have the ability to predict change and Development before it comes to reality. Not in terms of spiritual prophesying but in terms of being a possibility thinker. I have the Ability to convert a disadvantage to an advantage. Where people see jeopardy, I see an opportunity and prosperity. I welcome problems; I reach out for them, I charge into them and then in my mind instantly change them to challenges. I act local but I think global. This is the kind of attitude Im going with to my carwash business.                                               Ã‚   Appendices and References: http://www.carwash.org/Documents/14-%20Business%20Plan%20Template.pdf http://www.mplans.com/car_wash_marketing_plan/financials,_budgets,_and_forecasts_fc.php http://www.entrepreneurmag.co.za/advice/sample-business-plans/automotive-travel-and-transportation/car-wash-business-plan/ http://www.referenceforbusiness.com/business-plans/Business-Plans-Volume-01/Car-Wash.html#b Catlin, Katherine and Jana Matthews, Building the Awesome Organization: Six Essential Components that Drive Entrepreneurial Growth, 2002 New York: Hungry Minds Inc. Sahlman, William A., Howard H. Stevenson, Michael J. Roberts, Amar Bhide, eds. The Entrepreneurial Venture, 2nd Edition. 1999, Boston: Harvard Business School Press.

Tuesday, November 12, 2019

Free Essays - A Tale of Two Cities - Critical Analysis :: Tale Two Cities Essays

A Tale of Two Cities - Critical Analysis In 1859, Charles Dickens wrote the book A Tale of Two Cities. In A Tale, Dickens writes about the French Revolution, and relates the events in the lives of two families, one French and one English. In addition to writing about a very interesting fiction plot, Dickens also tied in a wide variety of important themes and sub plots that keep the reader interested as well as portraying very valuable lessons for us even today. He chose very archetypical characters for the book, all strengthening or portraying one of the themes. The main themes are revenge, courage and sacrifice, and resurrection. One theme involves revenge; the evil effects of revenge bring out one's bad side. Although it occurs many times in A Tale, Madame Defarge is the main character representing this theme. Her sister and mother were assaulted by the brothers Evrémonde. After this, she vows to herself that all members of the Evrémonde family will die. She turns into a ruthless killer because she must get revenge. When her husband tells her to stop, she replies, "tell the wind and fire to stop, not me" (pg 338). We now see that she is a person teeming with hatred. Revenge is so powerful. When she found out Charles Darnay is an Evrémonde and is planning to marry Lucie Manette, she began to knit his name into the shroud she was making, symbolizing his impending death. Also, she tried to kill Lucie and her daughter, just because they were related to an Evrémonde, even though Darnay (Evrémonde) denounced his heritage and disconnected all relationships to them. Lucie was in a state of mourning so Defarge jumped on the situation. "She will be at home, awaiting the moment of his death. She will be mourning and grieving. She will be in a state of mind to impeach the justice of the Republic. She will be full of sympathy with its enemies. I will go to her." (p. 349) She had no mercy, her main goal was to kill all descendants of the Evrémonde family, women and children included and even non-blood relatives. At the end of the novel, she receives an end fitting her ways; she was killed by Ms. Pross, who is the epitome of love and kindness. It is evident from here that Dickens believed that good would always win over bad.

Sunday, November 10, 2019

Comparison of Points of View on the War in Afghanistan

Compare and Contrast The war in Afghanistan is a constant focus for debate. There are those who believe that the United States is still doing a worthy effort in Afghanistan and that it is essential for the U. S. to keep a military presence there. On the other hand, there are the people that believe the United States can no longer achieve its goals if it continues to use military force. Authors Melanie Barton Zoltan and C. Ames Cushman argue both for and against the war in Afghanistan and the benefits each scenario can produce.Both authors focus on the structure of Afghanistan’s government, the involvement of Taliban and Al Qaeda on Afghanistan soil, and the effects the United States involvement would have on the women of Afghanistan. Both Zoltan and Cushman point out in their papers that controlling Kabul, the capital of Afghanistan, does not really effect the government of the country. Zoltan argues that even with the Taliban removed from power in Kabul, they still hold consi derable power in Afghanistan.With Afghanistan’s lack of centralized government, the Taliban easily entrenched in the southern part of the country and began to rebuild their forces. As the United States attention moved to Iraq after the Taliban were removed from Kabul, they were easily able to form a foothold in other parts of Afghanistan. Zoltan points out that if the Unites States does not stay involved militarily, the Taliban will be able to regroup not only in Afghanistan but also in Afghanistan’s neighbor, Pakistan.Given enough time, Zoltan believes that the Taliban and any Al Qaeda associated with it will gain access to Pakistan’s nuclear weapons. Cushman argues that since the original objective of removing the Taliban from power has been achieved, the use of military force is no longer needed. He sees the mission now to be more of an educational mission if the United States really wants to create a new system of government. In Cushman’s paper, he de scribes the war as a war on the sharia law instead of a war on terrorism and that is not a commendable war to fight in a military way.If the United States keeps using military force as a way to achieve reconstruction of the government, than the Afghan people are going to keep turning to someone who thinks like they do, which would be the Taliban. Again, both authors admit that the Taliban are still a threat living in the Afghanistan outer borders. Zoltan believes that with the Taliban still established in Afghanistan, the United States cannot withdraw militarily. The risk is too great that the Taliban will regain control of all of Afghanistan and that once the US and NATO leave, Afghanistan will once again become a safe haven for terrorist groups.Zoltan also says that if the Taliban are able to regain Afghanistan, the Taliban in Pakistan will become bolder and even unite to create an even larger terrorist threat in the region. This will give the terrorists a great place to build str ength and launch attacks at the US and its allies. Cushman argues that the form of government in Afghanistan needs to be decided by the people of that country and it cannot be something decided by the United States. Even if the Taliban regain control of Afghanistan, it should be at the choice of the people.If the Taliban do make a comeback and take control without the support of the people, Cushman believes that it will not last because the Taliban has been weakened enough that they will not be able to sustain themselves. In both papers, women’s rights are addressed. Zoltan uses a section of a report by Physicians for Human Rights to show just how badly the women are treated in Afghanistan. She also gives statistics and other facts about how the women in Afghanistan used to be treated prior to the Taliban.She uses these to show that the United States really is doing well in Afghanistan for women’s rights and if the US were to pull out now, all that would be undone. Cus hman agrees that Sharia law is a harsh system of justice and that it discriminates against women. However, he says that is the way that Afghanistan is ruled and that the United States has no right to go and try to change this. He claims ‘It is important to step back and realize, however, that what we see as just and fair is just that – a â€Å"Western† notion, colored by our history, faith, and values. even the United States has not made an official statement saying that they are in Afghanistan to bring back women’s rights, and Cushman believes that until they do, this is no excuse for the US to stay in Afghanistan. In each author’s paper, the same topics were discussed but two points of view were shown. Zoltan showed in her paper that she was in favor of the United States military staying in Afghanistan because it provided the security from future terrorist organizations from using it as training ground.She also believed that it is provides a bette r situation for the people living in Afghanistan. Cushman shows that he does not support the involvement of the United States military in Afghanistan. He argues that it is a waste of time, money, and lives to keep fighting for something that will not last. The US cannot establish a sound government there and even if they did, the people of Afghanistan should have a right to select their own government.

Friday, November 8, 2019

Free Advertisements Analysis Esay

Free Advertisements Analysis Esay Advertisements Analysis The industry of advertising is intriguing and challenging To some extent it is a true art of appealing to the most sensitive emotional spheres and pulling hidden triggers in consumers heads and souls to outweigh the scales in favor of a particular product or brand. Although it might seem to be a rather simple task comparing to biochemistry or accounting, it implies tough work on developing an accurately calculated and elaborately circumspect combination of numerous elements together creating that astonishing effect on consumers when they prefer one brand to another or purchase a totally new product. Advertising specialists struggle to develop perfect adverts as nowadays there are so many products offered and so many adverts it has become a real challenge to captivate consumers. Deep knowledge of psychology is now a key to success while applying various non-verbal tools and signs in advertising. Thus, there are more elements included into a simple, at a glance, print advertisement: besides the image itself consumers are influenced by the prevailing colors, choice of language and newly created words, signs with double meanings, location of the elements, etc. Successful combination of all the elements leads to increased sales and, hence, profit. In more detail, advertising serves to increase immediate turnover, raise product or brand awareness, introduce a new product or brand into the market, show or emphasize distinctive features of a product to the target audience (TDI India 2010). Advertising of airlines has been a stand-alone sphere for a long time as earlier it was used by limited target audience (mainly business people, the rich and the military). Nowadays advertising specialists have to consider and emphasize the points of significant importance taking into account a tremendously large and extremely diverse group of flying nowadays travelers flight schedule convenience and comfort during the flight while the price comes third. Moreover, luxury proposals are becoming more popular with the globalization processes as many exotic destinations become accessible. Both adverts by Emirates and British Airways offer this particular niche proposal exotic destination along with high comfort level. However, the approaches they choose differ. Emirates advert conveys an image of comfort showing in detail a part of a rest room with a woman obviously just after shower or a SPA procedure. The interior reminds of a luxury hotel or a salon with expensive sanitary porcelain, marble, soft towels and fresh flowers. Hard to notice it is a plane rest room as only the built-in disposal box proves it. The colors are soft and calm which is harmonically combined with the serene and relaxed look of the lady. It is worth mentioning, that she is rather young, between 25-35, looking beautiful and fresh without any sexual context. She is looking at her reflection in the mirror and smiling. There is a large picture of Dubai landscape in front of her. The image is rather foggy and presumably is intended to emphasize not the destination, but the company name. Emirates bright red logo in the low right corner is well balanced by a bright fuchsia orchid in the low left corner also reminding of exoticism. The advert is supported with the headline in white in agreement with the overall image of calmness and peacefulness. The slogan for the campaign is intriguing: the words memorable moments catch the eye immediately, while at 40,000 feet give a certain quiz for a viewer. Thus, the viewer understands that the offer is for luxury flights. The copy gives more details while repeating memorable moments trying to point out this competitive advantage and mentioning other services such as SPA showers, exclusive lounges, etc. It also repeats the company name and provides useful information on flight frequency, the plane type A380, etc. The company offers inspiration and tranquility from their exclusive services as a consequence of becoming their customer. The directive is given in a form of soft and unobtrusive advice to find inspiration, refresh and experience the offer. In general, this advert gives an impression of a luxury though peaceful promise. It hints at high price without mentioning i t, pointing at more valuable things comfort, tranquility, inspiration. British Airways exploits a different approach: the image is unexpectedly striking with its controversy and pithiness It shows a jaguar sleeping on a tree. The image is cut out on white so that there is nothing seen but the animal. Therefore, the color range is limited by the tree bark and fur shades from yellow to dark brown which allows highlighting the jaguar. The choice of the animal gives the idea of exoticism while the fact that it is sleeping hints at rest. The headline in capital letters located below the head of the animal is dark blue color to underline its message of relaxation. The copy contains a rather strong directive to escape to Sri Lanka as it is a long way from everyday. This phrase has a double meaning as the viewer is offered to go really far from routine and have some additional time during the flight to restore stamina. At the same time, this relaxing overslept substitutes a more common for airlines word overseas usually associated with long and tiring flight hours. By this long hours of flight are actually turned into its advantage. The details of the offer are given with exact pricing which supports a business-oriented approach. There is another text box below indicating the competitive advantage of British Airways more destinations to Indian Ocean islands than other companies. Overall, the advert is targeted at middle-aged business people with rather high income as the proposal is quite expensive. It appeals to peopl e who wish to escape from everyday routine and value their time and rest. Business orientation is emphasized by pithiness of the advert and restraint colors. Comparing the two adverts it may be concluded that both target at a high-income group and offer exoticism However, they have different approaches: while Emirates highlight comfort of their services on board, British Airways show a chance to relax for exact price. The services mentioned by Emirates suppose mainly female audience and males in search of exclusive care. At the same time British Airways rely mostly on striking exoticism. However, both adverts exploit bright though different images to catalyze consumers imagination of what to expect from these luxury proposals.

Wednesday, November 6, 2019

The study of extraversion and the need for achievement.

The study of extraversion and the need for achievement. Extraversion is a personal characteristic that is opposed to introverts and has been known to show higher levels of activity and output. Extraverts are considered to more outgoing, talkative, and social and are focused on the stimuli that are outside of their own self and understanding. Extraverts have shown a high need for achievement in almost any field. As extraverts tend to be happier and outgoing, their need for self achievement is greatly higher than those of other people (Vitterso 92).Advertising We will write a custom essay sample on The study of extraversion and the need for achievement. specifically for you for only $16.05 $11/page Learn More Hypothesis: the study will determine how much more are extraverts outgoing and achieving than people that are not either extraverts or introverts. Procedure: to determine levels of achievement for extraverts a part of the study will analyze person’s behavior in an educational institution. Another part o f the study will look at the amount of work someone has completed in their job. Several workplaces will be consulted, more specifically local supermarket, a restaurant and a mechanics shop. Conclusion: the expected results will show that extraverts are more determined in their education and professional careers and have a higher achievement rate than people who do not qualify themselves as extraverts. Abstract: the study of extraverts that was meant to show the correlation between achievement level and personal characteristics determined that people who are outgoing, have a higher level of achievement, as well the amount of work is significantly increased (Huang 1130). Introduction: Extraversion, a personal characteristic has shown to influence how a person behaves in both social and private settings. The output of their efforts is much higher that of other people and their need for achievement is directly related to their personal characteristics. Method: the study looked at an edu cational institution where students were given a questionnaire where they self-evaluated their determination and needs for achievement. The criteria were divided into low achievement, medium, high and extra high. They also evaluated themselves in private setting versus social. The information was gathered from their peers, friends and professors. In a private setting, the questionnaires were given to their parents and siblings.Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Their achievement determination was also compared to their marks and the amount of social groups and extracurricular activities they participated in. In a work environment the employee was given a form where they have filled in the amount of hours they work per week and in a month. Overtime was a major determinant of the achievement. The employer was consulted on the personal input of the employee with the amount of ideas and personal determination to work extra. Results: the results of the study have shown a direct correlation between extraversion and the need for achievement. Students have shown increased extracurricular activities and participation in the class. The professors have provided statistics that displayed the amount of time they have spent after class and the individual determination to help prepare the materials for the next study. Personal questionnaires and statistics of time spent in a private and social setting showed positive and increased scores. The study of work environment and achievement has produced similar results, where extraverts would have an increase in work hours, overtime, early work arrival and late leave. Also employer’s data has shown a higher than usual participation of individuals in the company’s matters and implementation of new ideas. Discussion: It is clear that people with an extravert quality have higher levels of activity, have the n eed to participate in more aspects of social and private lives than those who do not think of themselves as extraverts. The interesting fact is that extraverts primarily, have a personal need to do more and no one influences their decision. The basis for such behavior is psychological and social, mostly centered on the environment and biological predisposition (Sojka 183). Huang, Xu. â€Å"The Impact of Subordinate-Supervisor Similarity in Growth-Need Strength on Work Outcomes: The Mediating Role of Perceived Similarity†. Journal of Organizational Behavior. 27.8 (2006): 1121-1148. Print. Sojka, Jane. â€Å"Need for Cognition and Affective Orientation as Predictors of Sales Performance: An Investigation of Main and Interaction Effects†. Journal of Business and Psychology. 22.3 (2008): 179-190. Print. Vitterso, Joar. â€Å"The Conceptual and Relational Structure of Subjective Well-Being, Neuroticism, and Extraversion: Once Again, Neuroticism Is the Important Predictor of Happiness†. Social Indicators Research. 57.1 (2002): 89-118. Print.Advertising We will write a custom essay sample on The study of extraversion and the need for achievement. specifically for you for only $16.05 $11/page Learn More

Sunday, November 3, 2019

Assessing Patients Feedback On Receiving Herbal Medicine Treatment Dissertation

Assessing Patients Feedback On Receiving Herbal Medicine Treatment - Dissertation Example The basis of the finding is lined up in the literature review part, where the author has exhaustively cited examples that are arguably centralized on the herbal treatment. Understanding the importance of medical treatment, most of the literature cited here has submerged in the argument on whether clinicians should adhere in most of the clinics in the country to this right treatment. This report is a critical representation of a research done by the university polyclinics with the help of the social research institutes, on patients’ views on the effectiveness of the herbal Medicare. Recently complementary and Alternative medicine has been seeking to gain greater acceptance into the community and thus there is the greater emphasis for it to be taken first as a professional course. Thus the University of Westminster has the mandate to ensure all its students reach an acceptable standard that can be in a position to meet patients’ needs before awarding them a degree. First, the research has touched on the patient-centered care, where special issues and barriers have been put into the analysis (Barnes, 2009, pg34). After the target groups, which are the practitioners and some of the Herbal medicine students, have been identified, the next thing is to illustrate questionnaires and outline the data found by analysis them in a more strategized manner. After the above have been met, methodology and data analysis designs have been included, for the implementation purposes (Sinclair, 2010, pg42). It is better to understand that without a detailed analysis of the data, the target group might not give out clear variations and impact of herbal being included clinical treatment.

Friday, November 1, 2019

The Importance of Transportation in Logistic Between a successful and Term Paper

The Importance of Transportation in Logistic Between a successful and unsuccessful company - Term Paper Example According to the excerpts of the company’s CEO, Phil Knight, the implication of the event created considerable supply issues related to unplanned or uncertain inventory shortages or excess supply. When the company’s inventory did not match with the market demand, it had to offer huge discounts and slash prices of products to clear the additional stock piles. The strategy may not be considered as favorable business decision since getting rid of excess inventory in form of allowing huge discounts to customer puts pressure on company’s profitability and gross margins. On further analysis it was found that the company’s failure to implement successful supply chain planning system can be blamed to â€Å"big bang† or at-one-go deployment approach where the company chose to integrate the supply chain management system with their business strategy in a single phase instead of disciplined step-by-step implementation approach (Stanford University, 2000). The Story of a Successful Logistics Firm – DHL DHL is a German Logistics company that provides international services in express mail. The success is revealed from the fact that the market leader in air and sea mail supply chain and logistics (DHL Express, 2013). Despite of facing numerous challenges every day in carrying out daily operations such as traffics and systematic uncertainties (such as natural calamity, political strikes, etc.), the company is able to optimizing its transport and logistics in metropolitan cities. The company has been able to deliver their un-interrupted services to customers since 1969 which is worth appreciating when one considers traffic congestions, energy consumption, and traffic environment in the economy (Times of Malta, 2011). As the cities around the world starts to modernize from semi-urbanized to urban societies, the challenges of tracking, maintaining and controlling city logistics are becoming more challenging for the company. The company h as traditionally relied on strong distribution network and swift customer service to offer prompt and efficient delivery. With the passage of time the company had to depend on modern software and technologies to handle throughput. As business strategy, the company focuses on latest technology to support supply chain and logistics functions. Over time, the company’s network grew larger and customer base increased significantly in every corner of world. The company’s total network links over 220 territories and counties (DHL, 2013). Comparison between the Successful and Unsuccessful Logistics Firms Difference in Strategic Implementation DHL’s strategic implementation of supply chain management and logistics is completely centered on their customers. The company extensively researches and analyzes issues related to economy, logistics, technology, society and environment. It then assess their impact on their business operations with the objective to determine the be st possible combination of technology and networks that has the potential to reduce delivery time of providing services to customers and also reduce company’s cost of operations. The company follows a systematic analytical approach in implementation of their business strategy. The company foll